duplo
Conception and storyboard scribbles for the Ferrero duplo commercial.
Client: Ferrero duplo
Agency: Überground
Date: 2022
Services: Conception and storyboard scribbles
What does a duplo have in common with an alien? Nothing. Until now. Because both play the main role in this campaign. Sounds weird, but it's nothing more than the story of a shy student on his first day at university. Without giving too much away – in the end, all it takes is a little nudge to make all his insecurities disappear. Or in short: duplo. Probably the greatest little gesture in the world.
There are a lot of different versions of the Alien in the lecture hall that sadly didn't make the final cut. Here are a few outtakes: